IS Beauty Lux — Effortless Elegance, Everyday

In a world where time is precious and self-care is sacred, IS Beauty Lux™ is your partner in beauty that fits seamlessly into your lifestyle.
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IS BEAUTY LUX Eyebrow Gel

IS BEAUTY LUX Eyebrow Gel
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IS BEAUTY LUX Brow & Lash Shampoo

IS BEAUTY LUX Brow & Lash Shampoo
$21.99
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Why You’ll Love IS BEITY LUX

Clean & Skin-Friendly

Free from harsh chemicals — no alcohol, parabens, SLS or added fragrance. Just clean, gentle care your skin will love.

Dermatologist-Tested

Dermatologist-approved, safe for even the most sensitive skin. Use it every day with confidence.

Timeless Design

Minimalism meets luxury — our elegant packaging is designed to elevate your daily rituals and look beautiful wherever it lives: on your shelf or in your bag.

High Performance

Pro-level results at home — whether you’re shaping brows or cleansing lashes, our formulas deliver effortless, salon-quality beauty in minutes.

Minimal Effort, Maximum Results

At IS Beauty Lux™, we believe luxury should be effortless.
That’s why we create clean, dermatologist-tested formulas designed for real women with real lives.
Safe for sensitive skin. Simple to use. Powerful enough to deliver salon-worthy results — in minutes.
From early mornings to late nights, we’re here to make your beauty routine feel like second nature.
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Safe for You. Styled for Life

At IS Beauty Lux™, we believe confidence begins with care.
Our brow and lash essentials are crafted for women who value clean beauty and timeless elegance — without the extra steps.
Every formula is gentle, non-toxic, and packed in packaging you’ll be proud to keep on display.

295 +

glowing reviews from real women like you.

wHAT SETS US APART

Discover how IS Beauty Lux* redefines everyday beauty care with comfort, elegance, and results you can trust.

Is Beauty Lux™

Other Beauty Brands® 

Gentle for sensitive

May cause rednes or dryness

pH-Balanced

Safe for brows, lashes & delicate skin

Often overly acidic/alkaline

Easy to rinse

Water-based formulas, no residue

May leave buildup or film

All-day hold

Weak fixation, wears off

Hydrating formula

Infused with soothing, nourishing actives

As Featured In

Real Reviews. Real Results.

Our customer advocates are standing by 24/7 to support you via email.

Finally — a Brow Gel That Actually Works!

“I’ve tried so many brow gels, and this one is hands-down the best. It gives my brows that lifted, fluffy look all day without feeling stiff or sticky. And no white flakes — finally! IS Beauty Lux is now a staple in my routine.”

- Jessica R.

Just Clean, Soft Lashes

“I have super sensitive skin, and most lash shampoos irritate my eyes. But this one? Total game-changer. It’s gentle, smells clean, and leaves my lashes feeling soft and refreshed. I even use it on my brows too!”

- Amanda B.

Luxury Packaging, Salon Results

“The packaging is gorgeous, and the product inside is even better. The eyebrow gel holds my shape all day without making my brows crunchy. It’s elegant, effective, and feels like a luxury product.”

- Rachel G.

Perfect for me!

“As a lash tech, I’ve tested a lot of lash shampoos — this is by far one of the best. My clients love how soothing it is, and I’ve started retailing it in my studio. It elevates my services and keeps extensions clean and beautiful.”

- Lauren M.

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295+ 5-Stars Reviews